Why a User-Friendly Website Is So Important

Digital technology is always changing, always evolving. For your website to survive and succeed in this digital climate you need to ensure your website is user-friendly. Follow these four tips to make sure you’re giving the best user experience you can to your potential clients.

Mobile Responsive

These days, most of website’s traffic is generated from mobile phones. This means it is so important that our websites are responsive to all screen sizes including, mobile, iPad and laptop. If potential customers are struggling to use your non-responsive website via their phone they’re likely to find another website that is more user-friendly. Ensuring our websites are mobile responsive gives our potential clients a better use experience and most importantly, makes them more likely to return.

Concise Content

Another tip to making your website user friendly is creating concise content. People like to get to the point. They don’t want to be looking through and reading loads of content to find what they’re looking for. If you feel you have more to say within your website, try incorporating a news or blog section to your website.

Easy Navigation

When people make the decision to search to sign up or buy something it’s usually done in a moment of impulse. The longer they take to find what it is they’re looking for the less likely they are to complete their sign-up form or place an order. As a result, they are likely to go to another website which is easier to navigate.

Can We Help You?

Do you think your website needs an upgrade? Needs to be more user-friendly to attract more customers? We can help you. Our team of in-house developers and designers can create a bespoke, new website that is mobile responsive, easy to navigate and user-friendly.

Get in touch today by calling, 01792 293 366. It all starts with a conversation!

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